Activision applies for DJ Hero trademark
February 16th, 2008 @ 19:01
According to this, Activision has applied to reserve the trademark “DJ Hero”. This refers to “computer game software and related instruction manual sold together as a unit; interactive video game programs; computer game discs; downloadable software for use in connection with computer games; video game controllers; interactive video game comprised of a CD or DVD sold as a unit with a video game controller.”
A new level of daftness that will probably sell 15 trillion copies. There’s no hope.
Posted in: Activision Blizzard, Development, Rhythm action
Tags: dj hero, guitar hero
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March 5th, 2008 at 7:43 am
[…] Apparently Kotick repeatedly used the words “instruments” in reference to Guitar Hero controllers, potentially pointing to either Rock Band-style extensions or the recently trademarked DJ Hero. […]
September 17th, 2008 at 7:16 am
[…] rumouring that Activision is indeed working on DJ Hero - the trademark first appeared in February - but is finding work on the game tough due to licensing issues. From the piece: We’re told […]