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Gearbox does in-game ad deal with Double Fusion

March 25th, 2008 @ 17:01

brothersinarmshellshighway.jpg

According to this, upcoming Gearbox titles are going to have in-game ads supplied by Double Fusion. The developer’s currently working on Brothers In Arms: Hell’s Highway, Borderlands and the movie licensed Aliens: Colonial Marines. We’re not sure how Burger King marketing’s going to fit into 1940s France, but we’re sure they’ll find a way.


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2 comments on “Gearbox does in-game ad deal with Double Fusion”

  1. You can already see an ad for lager on that rocket launcher.

  2. :D

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