1. Psychotext said:

   May 14th, 2008 at 10:15 am

   Now the question is… did they stuff the retail channel with PS3s to hit their forecast targets? (Much like MS did to hit theirs last year). I find it quite strange that they’re only estimating 10m PS3 sales in 2009 when they sold 9.24m (to retailers) in their 2008 financial year.

2. patlike said:

   May 14th, 2008 at 10:17 am

   I’m just writing that now, yeah. I don’t understand it. Unless they want to comfortably beat the target, I guess, but it doesn’t seem right at all.

3. Psychotext said:

   May 14th, 2008 at 10:19 am

   Doing that with the targets would be a first I think. It generally suits them better to aim high for stock price and investor confidence.

4. Blerk said:

   May 14th, 2008 at 10:31 am

   Sony? Aim low? Surely not!

   I don’t understand that figure either. That’s like saying “we’ve no chance of getting ahead of the 360 in the next year”, which doesn’t sound very Sony at all.

5. patlike said:

   May 14th, 2008 at 10:47 am

   There’s no rhyme or reason to that. I’ve just looked at the presentation again, and I’m not tripping. Look: it’s on slide 19:

   http://www.sony.net/SonyInfo/IR/financial/fr/viewer/07q4/

6. patlike said:

   May 14th, 2008 at 10:49 am

   Done a story now.

7. Blerk said:

   May 14th, 2008 at 10:50 am

   Odd.

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