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PSP is “gateway drug” to consoles, says SCEA

May 23rd, 2008 @ 06:44

Speaking at the sixth annual Wedbush Morgan Securities Management Access Conference in New York yesterday, SCEA senior marketing manager John Koller called PSP a “gateway drug” into the console world.

“In the past, it was a small screen experience. It was something that was very difficult to have from a social perspective,” he said. “Those things have changed.”

Koller added: “It’s become, from a gaming perspective, a lot different than I think we even envisioned it when we first launched it.

“That’s a very good thing. It’s expansionary. For us, the PSP is a very high growth, high margin business and something that is a very good product for us.”

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Posted in: PSP, Sony, Trade
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3 comments on “PSP is “gateway drug” to consoles, says SCEA”

  1. So make some fucking games for it then, you melters.

  2. lolz :D

  3. Seriously, I can’t remember a console that’s been so poorly served by its own creator. Even more so in terms of its marketing - Patapon and LocoRoco were great, but where were the ads? Sony also needs to realise that most console games aren’t particularly suited to portable play. It needs more titles expressly designed for PSP, and PSP alone. Not just games which are essentially ‘PS2 redux’. If PSP owners also own a home console (and I’d imagine many do, as it’s not really appealed outside the traditional gaming demographic to the degree that the DS has) then they’d generally rather play a better-looking game on their telly than a near-identical - but graphically inferior - one on their handheld.

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