Archive for the tag "iga"
Monday, November 3rd, 2008 Posted in Hot, PC, PS3, Piracy, Trade, Wii, Xbox 360 | No Comments »
The IGA has said that its in-game ads tech has been helping to provide revenues among pirated games for years, in light of the fact that MTV is preparing to ...
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Tuesday, September 30th, 2008 Posted in Activision Blizzard, Trade | 2 Comments »
IGA will supply in-game ads to Activision's PS3 games, thanks to a deal announced today.
The first game to be served by the deal will be Guitar Hero World Tour.
“Activision has ...
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Tuesday, June 17th, 2008 Posted in Trade | 4 Comments »
The IGA's put out a press release claiming that 82 percent of people in a study the company executed with Nielsen reacted positively to contextual in-game advertising.
To quote the release, ...
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Wednesday, June 4th, 2008 Posted in EA, Trade | 2 Comments »
IGA's announced a two-year deal with EA to provide in-game ads for its sports and racing titles.
The agreement covers EA Sports franchises Madden NFL, NBA Live, NASCAR and the NHL ...
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Wednesday, June 4th, 2008 Posted in PS3, PSN, Sony | 7 Comments »
Update: It's been confirmed. Press release after the link.
Forbes reckons Sony's about to announce an in-game ad deal with IGA, with competitor Double Fusion apparently working on a separate deal ...
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Tuesday, February 26th, 2008 Posted in PS3, Trade | No Comments »
According to this, Sony is to provide an "open platform" to in-game ads in PS3, and now has internal team selling space on PSN titles such as Pain.
The maker of ...
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Tuesday, February 19th, 2008 Posted in PC, Shooter | 4 Comments »
Here. Quake Live was announced today as a free-to-play version of the id shooter, which will be funded by ads supplied by IGA. The game will apparently run in a ...
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Tuesday, February 19th, 2008 Posted in GDC 2008, PC, Shooter | No Comments »
According to this, id is to release a free-to-play, browser version of Quake, supported by ads supplied by IGA.
Dubbed Quake Live, the game will offer friends lists and communication, stats ...
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Tuesday, January 29th, 2008 Posted in Trade | 1 Comment »
IGA will sell in-game advertising for EA's Burnout Paradise, including campaigns from Burger king, Diesel, Gillette, CompUSA.com, Sling Media, Vizio, JL Audio and others on billboards, retail stores, radio stations ...
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